Our relationship with Mr Yipadee came through a chance meeting of our Managing Director Greg Adam and Dean O'Brien from Yipadee Entertainments. Sharing a common attitude to life and work, both realised there was potential for collaboration. Mr Yipadee is a children's entertainer whose aim is to inspire positive thinking, feeling and action. He has a number one best selling iTunes album and around one million hits on his youtube account.
After discussions around the Mr Yipadee business model and intentions going forward, agreement was reached around a partnership unlike any Lancashire Digital had worked in before. The initial product of this was an iPad App created under joint branding aimed at pre-school children. Within the App is a series of games based around animation previously created by Mr Yipadee. This is really a first toe in the water in this area, and there are many plans in discussion currently around a partnership pushing the Yipadee brand to exciting new levels.
Fun character based numeracy strategy for the early years curriculum.